Create Better Business Tweets With These Tips

How can you effectively communicate your message the right way on Twitter with just 280 characters? What is the best way to include a call-to-action? How can you increase your followers and drive more traffic to the website? This short guide will help answer these questions.

There are two types of tweets

We have found that there are two types of tweets: Broadcasts and Conversations.

Broadcasts are tweets where people share their content with their followers or broadcast their message. These types of tweets are common and often made by people who don’t understand Twitter. They lack the power of a conversational tweet. While broadcasts are still useful, it is better to concentrate on conversations.

Twitter conversations are more powerful because they allow people to share value within a conversation. These could be asking a person/company a question or sharing relevant content. You’ll receive likes, mentions, and retweets if you hit the mark. This has the networking effect of getting more people to see your tweet.

Although there is no set rule, it is more common and beneficial these days to use conversational tweets.

How to craft your tweet

Because only 280 characters are available, it’s essential to make every character count. Here’s how to write a great tweet, no matter if you are sending a broadcast or a conversation.

1. Grab them with a great hook

Your main tweet and should contain a question or statement that is fun, interesting and compelling enough to draw people in and get them to continue reading.

Twitter users want to be entertained and informed. They are looking for news updates, interesting content and, yes, discounts. You need to ensure that your tweets are engaging and reflect your brand’s personality.

Your tweet’s most important element is its call to action. What action do your followers want to take? Click on the link? Tweet your post? Make sure the CTA is both clear and concise.

2. Include a link

Your tweet will most likely have one goal: to direct your followers to a blog article, a website or other landing page. You will need to include a URL or link.

How should you squeeze your long URL into the limited space available? URL shorteners are a great solution. These handy tools can compress your URL into fewer characters no matter how long it may be. Check out the one used in this tweet as an example.

One option is to use Twitter’s built-in shortener,, which automatically shortens any URL you enter. This will change URLs up to 23 characters in length, even if they are less than 23 characters. You may lose some of these precious characters.

You can also use URL shorteners like, Bitly, or TinyURL to save your character count and track click-through rates.

3. Use a hashtag that’s relevant

Hashtags allow you to link your tweets to a particular topic. These tags will help your tweets be found easier (when people search the topic) and enable you to engage in wider discussions within that topic.

You can use the Twitter search field to search for hashtags already in use. If you write on a broad topic and it is likely that a hashtag exists, then go ahead and apply it — #fintech for example.

If you are looking to promote a business or encourage activity in a specific area, you can create your own hashtags — #flosflowerfreebies, for example.

Caution: You should not use more than two hashtags in a tweet. You might also want to avoid hashtags if you are sending a conversational tweet to someone new so you don’t sound too spammy.

4. Mention an important person or influencer

The @mention is another useful tool you can use in your tweets. You can mention other Twitter users in your tweets, and they will see your tweet. This allows you to publicly acknowledge them or promote their tweet to your followers.

You can search Twitter for someone’s username if you don’t already know their username. Their username will appear in the search results.

It is a good strategy to mention influential people and companies. This is a key strategy to build a strong network on Twitter. It’s not worth starting conversations with random users who have few followers.

Actively research influencers in your field. Then, target them by starting friendly conversations that add value for them.

Keep your tweets professional and relevant so you don’t inadvertently offend or insult your those you’re trying to connect with.

5. Add an appropriate image

Your tweets can be significantly more engaging if you include images and videos. Think about what you do on Twitter. Aren’t you more likely to click links with images and videos?

Images should be of high quality and relevant. You should ensure that your image is free to use (no copyright issues) and that you’ve sized it according to Twitter’s required dimensions (1024×512). Consider compressing the image to save space, especially if you are uploading it to your WordPress Media Library first.

6. Make sure to leave room for retweeting

As if that weren’t enough, it is important to allow for retweeting.

It is generally agreed that 20 is the magic number for retweeting. Leave 20 characters blank at the end of your tweet so others can retweet it with room for their own message. Your entire tweet, text, link and hashtags should be no more than 260 characters. This is even less than the original 280 characters you thought was so long!

The Takeaway

It doesn’t need to be difficult to write great tweets. You will see an increase in engagement on Twitter if you think about your audience first.

How do you determine if your audience will like a tweet? Practice makes perfect. You should also be diligent in tracking your engagement metrics and refining it as needed.

So what are you waiting for? Get out there and start tweeting!


How To Successfully Lead A Group Of People As A New Leader?

Successful leaders like Richard Nahas always ensure that their opinions are taken on board. They all show some common practices like inspiring a shared vision, challenging the process, letting others act, and encouraging the heart. Such behaviors are not innate or magical; instead, anyone can learn by providing specific attitudes, practices, and skills. Being a new leader, you also need to exemplify and implement these leadership behaviors to lead a group of people successfully.

Steps To Successfully Lead A Group of People

If you are a new leader with a compelling vision, you can make an effort and become a leader everyone wants to follow. These tips are helpful for new team leaders to embrace and excel in future projects.

●       Promote Goal Direction

As a new leader, it’s a great practice to promote and direct your group to recognize its mission and purpose. It’s about how you inspire your people to achieve their goals in such a manner that brings forth each individual’s energy and personal commitment towards some shared vision. Get to know your members and what makes them stick since their goals may not necessarily be the same. To inspire a mutual goal, a leader must have the tools of visionary which helps to bring innovative ideas together. It will preserve the potential aspirations of members as well as the mutual considerations of the group.

●       Communicate With Your Team

Just like inspiring a shared vision, the skills of communication and interaction are also necessary. You need to connect and listen to your team members instead of flexing your ego from day one. The interaction and cooperation can assist in a mutual acceptance of the group activity. Identify potential strengths and weaknesses regularly by scheduling meetings for everyone. When your team knows who’s doing what, why, and when, it ultimately destroys skepticism.

●       Reward The Good

One of the best ways to effectively lead people like Dr. Richard Nahas Ottawa is to encourage and embrace the good performance of your group. It always makes them happier and more passionate when you acknowledge their work. Reflecting interest, recognizing, and reinforcing even little things can provide participants with a sense of progress. The more they are praised, the more they will be responsive to projects and future tasks. Remember this quote, “Brains, like hearts, go where they’re appreciated.” So, explicit expressions of appreciation by celebrating the success of “we did it.”

●       Learn From Bad Experiences

A new leader must learn the art of a visionary which includes using lessons from the past. You must know how to tackle poor performance issues by accepting that mistakes can happen. Mistakes are part of learning, and a good leader sees a problem as a challenge and an opportunity. The best way to fix mistakes is to learn from them and not repeat them in future initiatives.


A new leader establishes the desired outcomes of a project by assigning everyone a delegated responsibility. Along with monitoring progress, he also offers sincere feedback and asks for input from the team. He learns from past mistakes and solves the problem by looking at it from a different perspective.


There Is More Than One Kind of Business Valuation Report

The business valuation report is a type of valuation analysis intended to estimate the approximate market value of a target company. It is used by investors looking to put money into new projects. It’s used by companies hoping to merge with or acquire others. The business valuation report is one of the most recognized tools in the due diligence toolbox.

Having said that, there is more than one kind of business valuation report. According to Mezy, a Utah company that offers due diligence-as-a-service (DaaS), a lot of people new to the due diligence concept believe that valuation reports are static. They are not.

First of all, there are different types of valuation reports prepared for different types of projects. Second, the data contained in a report is often specific to that opportunity. In the end, the people and organizations that order such reports have their own goals in mind. Reports are tailored to those goals.

The Startup Report

Mezy offers a business valuation report for startups. It is intended for venture capitalists and angel investors looking to help startups secure first- and second-round funding. It can be either a brief report or one that goes into great detail, depending on the startup in question.

Startup reports are especially important for the simple fact that new companies do not have a lot of history behind them. Due diligence providers try to zero-in on the most relevant data to help investors figure out where a particular opportunity stands.

The Summary Report

Another type of business valuation report is the summary report. Rather than offering page after page of company financial information, a summary report provides a snapshot in a single-page presentation. This report is the perfect tool for filtering out unwanted opportunities.

Summary reports are often dismissed as not providing enough information. While it is true that they don’t give you as much as a detailed report does, the summary approach can prove valuable to saving time and preventing wasted efforts.

The Comprehensive Report

What most people understand as a business valuation report is the comprehensive report prepared during the later stages of due diligence. This type of report is common for mergers and acquisitions. It is appropriate for late series funding rounds when companies are looking for that final push to get over the finish line.

As the name implies, a comprehensive report goes into great detail. It looks at past financial performance covering everything from balance sheets to annual growth. It looks at where a company is now, commensurate with its past performance and the market in which it is engaged. It also looks to the future.

It is the future aspect that gives due diligence providers greatest pause when compiling comprehensive business valuation reports. No one can accurately predict the future with 100% certainty. Neither can a business valuation report, no matter how many computer algorithms were utilized to create it.

Critical to Due Diligence

It’s safe to say that business valuation reports, in their many iterations, are critical to due diligence. Investors and companies alike need to know what a target’s real market value is before deciding whether or not to move forward. Without the data a valuation report provides, making any sort of decision is like flying blind.

Just remember that there is more than one kind of business valuation report. Business valuation itself is not an exact science. Nor is it static. Business valuation reports differ because targets and goals differ. Keep that in mind and you will be better prepared to determine what kind of valuation is most appropriate to every project you approach.


Pawnbrokers in Melbourne

If you find yourself needing to trade in old unwanted goods like gold jewellery, you will find a selection of pawnbrokers Melbourne that can help you out. While some of these pawn shops specialise in buying gold, others are ideal for instant cash loans based on the valuable goods you have to offer in exchange.

What Do Pawnbrokers Do?

Pawn shops are the businesses generally run by pawnbrokers. Some pawn shops double as second-hand goods shops while others prefer to trade in valuable metals, gems, and old gold jewellery.

The traditional business model of the pawn shop dates back through the ages and can be found in almost every ancient culture.

For centuries people have needed to borrow money quickly and pawnbrokers created a business to cater to that demand, lending money against customers’ goods as collateral.

Making the lending process much less intensive and exhausting than that of a bank or a money lender, pawnbrokers also offer much more attractive repayment options with significantly lower interest rates.

Why Visit a Pawn Shop?

One of the reasons pawn shops became popular was because they became known as a place where people could go to browse and find quality working second-hand items at a fraction of the cost of buying those same items new.

Because of this successful aspect of the business model some pawn shops quickly evolved into multi-national franchise chains that could be found in almost every major city. Their reputation also quickly became very established and people trusted in the goods and services they offered.

Pawnbrokers Melbourne are no exception, and the many shops found in the central business district offers the same range of trusted services and quality good. Visit any of these pawnbrokers and you might also be surprised at the added value discounts and other appealing advantages available.

Can You Trust a Pawnbroker?

The simple answer is yes! Pawn shops have to adhere to certain regulations and be fully licensed in order to offer specific services, like loans. It’s the same principle that applies to banks and money lenders.

The reputable pawnbrokers will usually also be registered and they will make this adherence clear to customers and be willing to answer any questions or provide as much information as customers may need.

You will also find that most pawnbrokers in Melbourne are very transparent in how they conduct their business and they will often have indicators of the particular kinds of items they’re interested in and how much they’re willing to pay for those items based on market value.

This is especially true of gold jewellery items and other precious metals and gemstones. If you do some research and look at the websites of some pawn shops you will find that they often show a list of the gold items that they do buy and the items that they don’t.

So if you find yourself needing to get rid of some old unwanted goods, just remember the old saying: One man’s trash is another man’s treasure.


Tips For Managing Small Business Accounting

Small businesses face a series of struggles in the early stages of their business. As your company begins to grow, you have to make sure that you keep your costs as low as possible and reinvest a large part of your profits in growing the company. Obviously, accounting and administration become quite difficult.

Hiring a chartered accountant is obviously not difficult. Instead, most small businesses have to outsource their accountancy requirements. Instead, you may want to contact a company that offers small business accounting services in Woking to help you out. These companies offer a wide range of services, such as:

  • Tax accounting
  • Business finance decisions
  • Bookkeeping

If you want to save your money when making accounting decisions, here are a few tips that will help.

Decide on a Monthly Package

One of the best things that you can do is choose a monthly package from a local company that offers accounting services to their clients. It’s generally a better idea because you will know how much you will have to pay each month for managing your account.

Listen to Your Accountants

From time to time, your accountants will give you advice that will be in the interest of your company. This advice will be great for growing your business and will help you manage your business finances in the best possible way. Instead of going it alone, it’s always better to seek advice from people who know what they are talking about. It will help you grow your company quickly.

Online Business

How to manage conflicts with only 3 communications hacks

Conflict management is an important subject in our management. We know that facing conflict within a team is almost inevitable.

Tensions then generate aggression and destroy the good atmosphere at work. The atmosphere is less serene and the employees are less efficient.

To avoid seeing conflict situations significantly deteriorate well-being at work, it is therefore essential to identify the sources of disagreement and to have the right tools to manage a conflict when it arises.

Three effective methods to manage conflicts:

  1. Training in the non-violent communication protocol
  2. The establishment of regular meetings to discuss and prevent conflicts
  3. Setting up meetings between people in conflict and colleagues, to allow mediation

These conflict management methods are inspired by liberated or “opal” companies. However, there are 3 other easy ways to know how to manage a conflict at work. They make it possible to act in the short term or in the long term depending on the types of conflict. In addition, they can involve the intervention of outsiders in order to be ever more effective.

How to manage a conflict at work?

  1. Use the hierarchical channel in conflict management:

With this method, conflicts are managed through the hierarchy. The hierarchical superior decides in an authoritarian and final manner. He is then made to side with one of the individuals. This method of conflict management is very effective in the short term.

On the other hand, in the long term, its positive effects are less. Indeed, the disagreement between the two parties is not always resolved the first time. The conflict situation may therefore become latent and erupt again later.

This method works especially in emergency situations where the fire must be extinguished immediately. Listening well will allow you to make the most appropriate decision. Once the emergency has passed, it might be interesting to revisit the conflict with the different parties.

  1. Manage conflicts through mediation:

This method requires the intervention of one or more people outside the conflict. There are two possibilities for mediation to manage crisis situations.

First, mediation with one or more people from the company. Thus, several meetings are organized. First, an internal mediator intervenes. Then, in a second step, several internal mediators can intervene. Thirdly, at the last meeting, the guarantor of the moral authority of the company intervenes.

Then there is mediation with an actor external to the company. He takes a completely new look at the conflict situation and makes it easier to step back. Its role is to guide the confrontation and provoke discussion in order to help resolve the conflict. The advantage of the intervention of an outside person is that we can choose a professional in the matter. It therefore intervenes more effectively.

  1. Defuse a conflict at work through negotiation:

In this method of conflict management, everyone will present their arguments during a confrontation. It will then be a matter of finding common ground on which to come to an agreement.


Using consensus to resolve conflicts can lead to a win-win outcome. In this case, the protagonists decide to choose a solution that suits them both. Either one of the two sides realizes that it was wrong and one of the two initial choices will be accepted. Either, a third choice appears, satisfying everyone. This method makes it possible to get out of conflicts in a safe and long-term way.

The compromise:

With the compromise in place, the impact can be half-win, half-lose. Indeed, faced with a conflict, each one makes efforts on his proposals by withdrawing the particularly conflicting ideas and by keeping the other ideas. Everyone can therefore move the project forward in a constructive manner according to their wishes. This method has the merit of satisfying, at least in part, all the protagonists. However, it can have the disadvantage of generating frustration, as some proposals are left out. In the more or less long term, the conflit may reappear.


We also have to imagine the case where the result can be a win-lose type. Namely, the views of one person outweigh the views of another. Indeed, only an employee will protect his interests. In this case, the outcome of the conflict is a one-way street which can generate latent disagreements on the part of the opposing party. This method of conflict management can only be effective in the short term.

Thus, conflict resolution can be done using 3 different methods, involving several actors:

  • the manager: as a hierarchical superior, he has the capacity to prevent conflicts and to decide in the event of persistent disagreement;
  • the internal mediator: he opposes the parties in a formal context in order to manage tensions and defuse situations;
  • the external mediator: he brings a neutral perspective on the conflict to better manage the emotional aspect of the crisis.

In any case, before knowing how to manage conflicts at work, it is important to be able to anticipate them.

Prevention and management are the key words that define the role of a manager. For this, the use of active listening will be a real plus. Indeed, I think it is always essential, in the posture of the manager or the leader, to listen to what people in conflict have to say. In addition, understanding the emotions of our employees and knowing how to deal with them can help them.


Modern Solutions For A Business Phone Number

Making conversations with the business clients, associates and customers is crucial to maintaining normal business relations and keep running the same smoothly. Due to shortage of time, it is quite difficult to meet each and every person related with the business individually and converse with the same for business operations and activities. Obviously, there are so many employees working in any business at different levels and in different departments. They have their individualized roles to play. Their duties may also include conversations with persons outside the given premise. For this, use of mobile phones is indispensable.

Managing personal and professional conversations on the same phone number may seem to be difficult and challenging. To offer an apt solution for this problem, separate business mobile phone numbers may be used so that everyone may freely contact the concerned persons for professional purposes. At the same time, it is also true that managing two numbers on the same phone may again create problems. Here are the modern and effective solutions for a business phone number. You may also try the same and keep on with your professional conversations and other tasks through the mode of mobile phone in an easy way out.

Look around for suitable viable mobile phone apps

There is an endless list of virtual mobile phone apps available around that may be opted for and used by you for your business mobile phone number. Depending upon the suitability and convenience of usage by the employees and others concerned, most suitable apps may be used to facilitate the task of calling, text messages and so on through the mobile phone. Such apps offer multiple options to the users so as to ease their tasks.

Use same platform to manage all the phone numbers

The mobile phone apps used for business phone numbers offer the facility to manage all the phone numbers being used by the employees in any business from the same platform. It helps in maintaining integrity as well as safety of the information and data being exchanged from the mobile phone numbers being used in your business. Everything remains under your vigil constantly.

Choose plans carefully and wisely

To rule out the chances of unnecessary phone bills for the business phone numbers and to facilitate the employees to utilize the same in an excellent manner, you must choose the mobile phone calling and other plans carefully and wisely for the individualized persons.

With all such solutions readily available to you for a business phone number, you may certainly get benefitted and use your mobile phone and the business number in effective and effortless manners. In fact, it keeps you totally stress-free in all respects as you may peacefully carry on with your corporate calls and messages without any troubles.


Get the Best PVC Conveyor Belts in Telford

PVC conveyor belts are used in a number of different industries. Different industries have different needs, and it is important to make sure that the raw materials used to make the conveyor belt are right for the job. When you work with a professional company that specialises in making these conveyor belts, you can be sure to get the one that is best for the job.

How Conveyor Belts Are Made

No matter what your factory operation is, you need to make sure that you have the right belt for the job. The belt must be able to withstand the job it is required to do, and the manufacturer needs to know how to do it. You need a company that can make a tight flexible splice that is strong and has no ends. They can combine the strength of conventional step splices with the flexibility of the finger splice to create a strong, flexible, endless belt.

Types of Belts

If you are looking for a conveyor belt system in Telford, you have a lot of choices, including the following:

  • Step
  • Bevel
  • Euro
  • Skived
  • Finger
  • Longitudinal
  • Lap
  • Hot air welded

When you are looking for PBC belting, you can choose light duty single ply or heavy-duty solid woven belts. You can get them vulcanised, endless, or with different mechanical fasteners. You can choose different colours and styles, and you will find different patterns to make sure that you get exactly what you need for your system.


4 Effective Ways to Realize the Forex Market Consolidation

A Forex consolidation period takes place when there is a continuation of ranging activity after a long-term movement of price. Consolidation means there is an absence of an upward or downward trend, and the price is confined only in a particular movement. According to the experts, a consolidated market takes place after there is a frequent occurrence of uptrends and downtrends. A currency exchange trader can easily determine the support and resistance levels in this market, and can easily make profit from the consolidated period. You can easily find a few examples of a consolidated movement of the CFD market.

Why FX market consolidation is the worst nightmare of the traders?

Most traders search for good market volatility because at that period, there is a good trend and price’s movement. To make a considerable amount of profits from the CFD market, an investor needs to look for a sharp movement. You can learn more about consolidation at Saxo. They offers free education resources to the novice traders in Hong Kong, so take advantage of it.

Investors will face several problems in ranging market if they use indicators to predict the movement. Some problems include, their trading strategies can’t generate a fruitful result in this market, and the indicators also give false signals about the market. In addition to this, the business people also find it troubling to make money from this situation.

However, it doesn’t mean that the investors can’t make money from a consolidated market. In fact, it is pretty much easier to make money from this kind of market, but you have to make profit on a micro-scale. It means that the business people can make money by accumulating small amounts from trades.

Is there any way to predict that the ranging market is going to take place?

In short, there is actually no way to predict the appearance of this market. If there was a way to predict this market, then every trader in this currency exchange market would be very rich. Though the developers have created a couple of techniques and some software to predict the movement, those can’t predict the market accurately. For all these reasons, a ranging market is the worst nightmare of investors.

In this article, we will reveal the four techniques that can help a trader predict the ranging market.

Four effective techniques to predict consolidated market

1. Analyzing the support and resistance

This is the first technique you can use to predict upcoming fluctuations of the market. You can identify the bottom and the peak value of the market quickly from this market. The resistance level is called the peak value at which the bullish movement ends. The bearish movement starts its new journey. The opposite is true for the support level, which is the bottom value of the trend. Remember that in a ranging market, you need to identify the major resistance and support levels.

2. Observing the recent economic or political events

This is another technique, which can help you determine the upcoming market condition. Lots of external factors like GDPs, interest rates, inflation, unemployment rates and central bank loans are controlling the ups and downs of the market and the economic performance of a particular state. Any major events that can quickly crash the entire Forex market or stock market. Analyzing the news or events is called conducting fundamental analysis.

3. Holiday periods

During December, one can easily notice this kind of market. Do you know why? It is because of the holidays. There are lower market volumes, and this is why the volatility is so low, which gives rise to a ranging market.

4. Structure breakdown of a trending market

Often there is a structural breakdown in a trending market, and proper knowledge about the trending market can help an investor to predict the upcoming consolidated market. In most cases, the price of the market starts behaving differently, which makes it easy to understand.

These four effective techniques can help an investor to overcome the problems they may face in a consolidated market.


What is to know about tax management for independent contractor?

Tax management is one of those issues that cause concern and chills just by hearing the name. Many managers find this content complicated to understand. Calculating Taxes as an independent contractor requires some skill, really. However, if you want business growth, increased profits and decreased spending, it is advisable to have at least a basic understanding of the topic.

What is tax management?

Tax management is the action of managing all the tax aspects of a company. This involves taking care of taxes, fees and contributions related to principal and ancillary obligations. The goal is to ensure that the business has legal certainty, pays as little taxes as possible and takes advantage of tax benefits. For this, it is necessary to provide the correct tax information, choose the tax regime most appropriate to the reality of the company, do tax compliance, carry out planning, audits, etc.

How to further optimize tax management?

It is not because things look great that you should be carefree. Improvement is always possible. Optimization can be guaranteed through important techniques.

Tax compliance

“Compliance” comes from the English verb “to comply” and means to comply with a rule or rule. This is important so that people can perform a job competently. In the financial sphere, this term has been used in order to organize fiscal disciplines to comply with the regulations, guidelines and policies established by law. Tax compliance establishes a set of tools to assist in this execution. Thus, there must be monitoring with respect to updates in standards, constant monitoring and management, in order to avoid deviations, human errors and inconsistencies.

Preventive audits

Here, accounting and legal professionals analyze all the company’s tax information. The purpose is to ensure that everything is as expected, so that when the tax agencies carry out any verification they do not find discrepancies. And if something out of the ordinary is found, it can be repaired right away.


Tax planning aims to make the company pay as little taxes as possible, but without going out of law. It can be done in an operational and strategic way. In the first, the most basic, procedures are planned to comply with the correct bookkeeping of operations and the payment of taxes on the appropriate dates. In the second, a study is carried out to fit the company in the most convenient tax regime, in addition to knowing other tax peculiarities.

Thus, it is possible to reduce expenses (through tax avoidance), avoid the incidence of tax (preventing the taxable event, for example, taking advantage of an exemption rule), reducing total amounts to be collected (decreasing or cutting some fees) and delay payment (without incurring fines).